The Shopfront
The Shopfront: a one-off website for Sydney small businesses.
One finished page, written and designed around your business, handed over on your own domain. A$999 including GST for the first 20 Shopfronts, then A$1,499 including GST.
What's in a Shopfront?
- One page covering who you are, services, prices, hours, location, phone and a clear next step
- Copy written in your voice and a layout designed for your business
- Your own logo, photos and notes put to work (you supply them)
- Built for phones first, then desktop
- Search basics: page title, description, headings, image alt text and local business schema
- Starter online booking set up on your own Google Calendar, so bookings show on your phone with an alert (or your existing booking tool or a call button, linked front and centre)
- Up to two rounds of copy changes, two rounds of design changes, and two rounds of minor pre-launch adjustments.
- Handover to your domain: we upload with access you give us, or hand the files to you or your host
What's not in it, so there are no surprises.
- Extra pages
- Online shop or payment cart
- Migrating or rebuilding an existing paid booking system
- SEO retainers, ads or ongoing marketing
- New photography, video or a logo redesign
- Domain and hosting fees (you pay these directly, in your name)
- Changes after go-live (ongoing maintenance is optional and quoted on request)
Price
What does a Shopfront cost?
A$999 including GST for the first 20 Shopfronts. After that, A$1,499 including GST. One-off, with no obligatory ongoing fees.
At A$999: A$500 deposit due before we start, A$499 balance before the page goes live. At A$1,499 the payment schedule is set out in your written agreement. Payment details are provided in your written agreement.
How it works
From one message to the sign on your door saying OPEN.
You've had the agency pitch. The software trial you never finished. The quote that grew. This is different, and it's short. Seven clear stages. Nothing moves until you say YES.
Sound familiar?
Your business kept moving. Maybe the website didn't.
We don't know your setup. But if you run a shop, a salon, a cafe or a trade, one or two of these might ring a bell:
- The prices on the site are last year's.
- The hours say you're open when you're not.
- On a phone, it's a pinch and a squint.
- There's no clear way to book or call.
- It takes its time to load.
- It looks older than the shop does.
- It's an Instagram page doing the job of a website.
- Your Google listing has nowhere good to send people.
- Whoever built it moved on, and the logins went with them.
- You'd change it yourself, if you knew how.
No website at all? This might ring a bell too.
- You've got Instagram, Facebook, a Google listing, a booking app like Fresha or Square, maybe TikTok. Just no website.
- Your hours live in one app, your prices in another, your best work in a third.
- Every one of those pages is rented. Their layout, their rules, their changes.
- A new customer has to piece you together from five places.
- There's no one link you'd call home.
Keep every one of them. They're good at what they do. A Shopfront is the one page you own, on your own domain, that links them all.
None of that is a failing. The site did its job when you opened. You've just outgrown it. Here's how we fix it, in seven stages.
Deposit due before we start
Stage 1 · Idea
We listen to what you need and shape a clear first brief.
Stage 2 · Concept
We map the plan so you can see the path ahead.
You approve the plan
Stage 3 · Design
We craft the look and the words in your voice.
Stage 4 · Execute
We build the page so it works on phone and desktop.
Stage 5 · Develop
We refine it with you until it feels ready to open.
You test it before launch
Up to two rounds of copy changes, two rounds of design changes, and two rounds of minor pre-launch adjustments.
Balance due before go live
Stage 6 · Launch
We put it live on your own domain, ready for customers.
Stage 7 · Hypercare & Aftercare
Thirty days of post-launch support for genuine defects. Ongoing help is optional and quoted on request.
One Shopfront. A$999 including GST for the first 20, then A$1,499 including GST. At A$1,499 the payment schedule is set out in your written agreement.
Ready to start? Two ways in.
Stage one takes about as long as a text.
You've seen every stage. Start with Idea whenever you're ready, between bookings or after close. Both routes reach us.
Bring slick back.
Tell us about your business
Six quick details, no essay. We'll reply on the contact you choose.